AI-based Fashion App

#AI, #fashionretail, #mobile_development

تحدي

Most Gen Z and Millennial users underutilize over 70 % of their wardrobe.
They struggle to combine existing clothes for different occasions, and online shopping often leads to high return rates (20 %+).
Existing fashion apps are too generic and are not centered around the user’s own wardrobe.

عميل

U.S.-based fashion-tech startup

تكنولوجيا

Mobile: React Native, React Navigation, Redux/RTK Query, Expo Camera & Image Picker
Backend: Python, FastAPI (Docker), PostgreSQL, Redis, pgvector / Pinecone / FAISS
AI & ML: YOLOX / Mask R-CNN (object detection), CLIP / EfficientNet (classification & attributes), OpenAI GPT-4 / LLaMA (style recommendations)
DevOps (AWS): EC2 (GPU), S3, RDS PostgreSQL, Secrets Manager, Route53 + TLS, GitHub Actions, CloudWatch
Tools & QA: Celery, Pytest, Swagger/OpenAPI, Black, Ruff

TEAM

Dedicated team of developers

INDUSTRY

Fashion

حل

The project consisted of two key phases:

R&D (Research & Discovery)
Validated the concept and key user journeys.
Experimented with AI models for garment detection, classification, and personalized styling.
Designed the scalable architecture and data strategy for future growth.

MVP (3-month delivery)
Built a React Native mobile app that lets users photograph, digitize, and organize their wardrobe.
Integrated AI to recommend personalized outfits and identify missing pieces.
Delivered a seamless flow: Create My Wardrobe, Style My Look, and Complete the Look.

تأثير

R&D phase validated technical feasibility and provided accurate MVP effort estimates.
In just 3 months, the MVP demonstrated the complete product cycle — from photo upload to AI-generated outfit recommendations.
Proved strong potential to reduce return rates and increase user engagement through deep personalization.
Established a scalable foundation for future features: retailer integrations, virtual try-ons, and advanced wardrobe tagging.

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دعونا نناقش مشروعك

مجموعة موتيكي هي شركة تطوير برمجيات متكاملة، أنجزت بنجاح أكثر من 100 مشروع ذكاء اصطناعي للشركات الناشئة والمؤسسات الكبرى منذ عام 2015. يغطي فريقنا، الذي يضم أكثر من 80 عضوًا، كل شيء بدءًا من مرحلة الاكتشاف وحتى الدعم. نتواجد في أوكرانيا، وبولندا، وإستونيا، واليابان، وكندا، والإمارات العربية المتحدة، والولايات المتحدة الأمريكية.